White-label app for rideshare businesses
From the first request to the last payout, Sweet Gum puts rider matching, live tracking, fares, and driver pay in a branded app your community already knows how to use — not a marketplace that sets the rules for you.
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Most independent rideshare revenue isn't lost on the road — it's lost to marketplaces. Here's where your own app quietly takes it back.
A woman booking a late ride, a parent sending a child to school, or an LGBTQ+ rider who wants a network built for them still has to hope a giant marketplace gets it right.
Your branded app can match women riders with women drivers, welcome LGBTQ+ riders, and keep school, senior, and medical trips on a roster you actually run — with your safety rules written into the product, not into a social post.
Drivers give up a fat cut of every fare to a Silicon Valley platform and have no say in pricing, pairing, or where the profit goes.
Worker-owned and driver-led networks set their own prices, keep more of each trip, and run matching, payouts, and rider comms under their own brand. Surplus can flow back as dividends instead of vanishing into someone else's marketplace.
You want airport rates, school-run packages, and member pricing — but the marketplace publishes the fare, and you live with it.
Publish your own fares, scheduled-ride packages, and member rates. Riders see your prices in your app. You change them when your city does — without asking a platform for permission.
Riders and drivers open your apps — your logo, your matching rules, your prices. Dispatch, the road, and your community all work from the same system.
Riders request a trip in your branded app. Drivers accept, navigate, and get paid in theirs. Nobody has to install a marketplace to reach you.
Women-only pairings, cooperative rosters, LGBTQ+ friendly networks — you decide who is offered which trip, instead of inheriting a platform's defaults.
Set per-mile rates, airport flat fares, school-run packages, and member pricing. Riders see your numbers. You change them when you need to.
Share a live map and arrival time with the rider — and with a parent or caregiver when a child or senior is on board.
School pickups, medical appointments, airport runs, and standing weekly trips — booked in advance, not left to surge luck.
Keep a roster of drivers you've screened, capture ratings after every trip, and put an in-app help path in the rider's pocket.
Itemize each trip, take the cut you agreed, and pay out on your schedule — including surplus that a cooperative returns as dividends.
See trips, revenue, and how each driver is tracking, so you can run the network without living in a dispatch radio.
A women-led safety network and a driver cooperative are not the same business. Sweet Gum shapes the technology around what makes yours different.
Riders open your app — your logo, your colors, your prices. They never see Sweet Gum. The trust you've built stays with you.
You launch on infrastructure already proven at scale — matching, payments, tracking, security — without paying to build and staff a software company.
It takes requests, pairs the right driver, tracks the trip, and pays out around the clock — a teammate on the radio so you don't have to be.
Women, families, seniors, and LGBTQ+ riders book the network they chose — not whichever marketplace was already on their phone.
Cooperatives and independent fleets take a smaller, honest cut and can return surplus as dividends instead of feeding a marketplace.
Airport flats, school packages, and member rates live in your app, so a fare change is a setting — not a ticket to someone else's pricing team.
Every ETA, receipt, and rebooking builds your name — not a marketplace's.
Backed by enterprise-grade security. See our 13 security layers.
No. Sweet Gum builds you your own branded rider and driver apps. Instead of renting a seat in someone else's marketplace, you get software that carries your name, your matching rules, and your prices — powered by our secure infrastructure underneath.
Yes. The matching rules belong to you. Women-led companies use the app to pair women riders with women drivers, keep school and senior trips on a screened roster, and make LGBTQ+ riders feel they booked the right network — not a lottery on a giant platform.
Yes. Worker-owned networks use Sweet Gum to run matching, publish their own fares, take a smaller cut than a marketplace, and pay surplus back to drivers. Riders still get live ETAs and receipts. Drivers still get a real app. The cooperative still owns the brand.
Yes. Per-mile rates, airport flats, school-run packages, member pricing — you publish them in the app and change them when your city does. Riders see your numbers, not a marketplace's surge chart.
No. The experience belongs entirely to your business — your logo, your colors, your pricing, your voice. Sweet Gum provides the scalable technology behind the scenes so your brand is the only one they see.
Because you start from a proven foundation instead of a blank screen, most rideshare businesses go live in days, not months. We configure the apps around the matching rules, fares, and workflows your network already uses.
Yes. Your app runs on the same defense-in-depth security framework we use for enterprise systems — encryption in transit and at rest, access controls, monitoring, and backups. SOC 2 compliant instances are also available. Your data is protected, and your data stays yours.
Join the successful businesses who have modernized their operations with our white-label Apps.